USING THE MINIMAL BRAND LANGUAGE OF MICROSOFT OFFICE WE SHOWCASED NEW FEATURES OF THE FAMILIAR VISIO PRODUCT IN A SIMPLE, EASY-TO-FOLLOW DESIGN STYLE. WE GUIDED THE VIEWER THROUGH THE PIECE USING VISUAL METAPHORS AND STRATEGIC TYPOGRAPHIC MOMENTS TO EMPHASIZE KEY POINTS.

CLIENT
MICROSOFT

CREATIVE + DESIGN + DIRECTION
RANGER & FOX

LIVE-ACTION
MICROSOFT

MUSIC + SOUND
ZELIG SOUND